Mac - What can I do with it?

Thats elitism, the same you see from a guy driving an A3 (which until recently was a rebadged, run of the mill Golf) someone eating foie gras (which is liver from a goose that was choked to death with corn) or anyone paying $4 bucks or more for a cup of coffee.

To make it short, a bunch of idiots with money for brains that believe anything pricey is the bee's knees.