I stumbled upon this engadget article which has some pics of the store displays for acessories for Wii as well as prices and margins. They listed them as follows: WII CONSOLE - 249.99 / 237.50 WII REMOTE CONTROLL - 39.99 / 32.00 WII POINTS CARD - 24.99 / 17.00 WII CLASSIC CONTROLLER - 19.99 / 14.50 WII NUNCHUK CONTROLLER - 19.99 / 14.50 WII GPAK ORGANIZER&TRAVEL - 29.99 / 18.95 WII RAYMAN RAVING RABIDS - 49.99 / 41.2 WII THE LEGEND OF ZELDA:TW - 49.99 / 40.00 WII RED STEEL REVOLUTION - 49.99 / 41.22 Anyone know what the margins on current hardware is? 12.50 seems like a very low margin for a console. Article with some fuzzy pics at: http://www.engadget.com/2006/10/07/wii-retail-details-markup-and-endcaps/
Actually 12.50 is a pretty high margin for a game console. Retailers are gonna love that shit if it's true. -hl718
If I recall correctly, a friend of mine who owns a gameshop makes about 50 cent profit on the Gamecube, and 1 euro on the PS2 and Xbox.. So this wouldn't be all that bad.
Wow....those are JUICY margins for a launch console and first-party accessories. I'm sure PS3's will be sold at break-even or very close.
