It's cool but too expensive. Maybe it just costs a lot to make and develop but when you are competing with those pirate multi-carts that are quite cheap it doesn't look as appealing. The multi-cart I have is missing a number of games that I would like to have but spending over $400 on such a flash cart is too much unless you're *really* into Neo-Geo and must play on real MVS/AES hardware. but it's nice to finally have the option.
To be honest, the market for this device is tenuous at best. All it would take is for one Chinese manufacture realize that people want unique / non-hack titles, fill their cartridges full of those (instead of fluffing the numbers with hacks) and they win. Using economies of scale, they'll pump out cartridges for like $50~$80 (like they currently are) and that would be the end of it. Depending on how many people clone them, prices might go down even further! I think it's only by sheer luck or ignorance that those companies producing multi-carts don't do it already.
Well it would still have the advantage of being able to change and add new games where as what you described would be fixed to whatever the bootlegger put on there. Although you do bring up a good point, why in the world have none of these bootleggers realized people don't want 70 shitty hacked versions of games and would rather have as close to the original versions as possible with as many games as possible. Obviously a single cartridge holding every single game would be massively popular if it was relatively cheap. The lack of that from pirates does make the NeoSD looks quite appealing. But it's certainly not an impulse purchase like my 150-in-1 or whatever it was MVS Multi-cart. I think it was 80 bucks at most when I purchased it. I'd love to have the NeoSD if I can put the funds toward one. But similar to the product for the CPS2 which was similarly expensive I don't think I'll have the money for it anytime soon.